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There's no doubt about it;
Amazon is one of the biggest guns on the internet. They started out in
books, but now they sell virtually everything. And those things they
don't sell themselves, they have associated merchants who do. A few times in the past
I've tried putting up links to books I thought would be of interest to
visitors at ProvocativeClothing.com, but they never drew much interest
and they were hard to keep up-to-date.
Now, with newer technology, I have lists on each
department page (Clubwear, Beachwear, etc.) that are themed to
the topic and that automatically update to show the latest, best-selling items
in their class. I try to match the list to the content. Below are
examples taken from some of our pages:
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